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The web site backyardhotel.com had the following in the web site, "We have three types of rooms, standard, deluxe and master suites." We noticed that the website stated " All of our rooms have spectacular ocean views and are located ocean front, in beautiful Playa Hermosa." It also said " We have two types of rooms available, our deluxe rooms and our master suites. All of our rooms have spectacular ocean views and are located ocean front, in beautiful Playa Hermosa. In addition to our ." The header had hotel in playa hermosa as the highest ranking optimized keyword. This keyword is followed by Backyard, The Backyard hotel, and hotel The Backyardo which isn't as urgent as hotel in playa hermosa. The other words backyardhotel.com used was Costa Rica. Costa Rica hotel is included but could not be understood by search crawlers.